Why LinkedIn is Important: Top 11 Reasons to Polish Your Profile Today
In today’s day and age, having a LinkedIn profile is just as crucial as having a traditional resume. LinkedIn is a professional social networking site that has gained more relevance now than ever. It has over 700 million active profiles and thus acts as the hub for career prospects and networking opportunities.
Regardless of your career choice, you must have a LinkedIn profile if you want to become a full-fledged professional. It allows you to build and maintain your professional brand and presents endless possibilities in the working world.
LinkedIn is also a great way to stay on top of the latest vacancies relevant to your profession. Therefore, it significantly increases your chances of employment. Research shows over 40 million professionals search for job opportunities using LinkedIn. When used correctly, LinkedIn may work miracles for your career advancement. Employers and recruiters are both using LinkedIn to find applicants for jobs.
LinkedIn allows users to display their professional profiles, knowledge, experience, recommendations, and connections. It gives you an edge over other applicants while allowing you to make an excellent professional impression when employers and hiring managers to hunt for job applicants on LinkedIn. People who don’t use social media a lot often underestimate the value of LinkedIn while searching for a job.
In this blog post, we will cover why LinkedIn is essential today and why you should polish your LinkedIn profile! So, read on to find out!
Why LinkedIn is Important: Top 11 Reasons to Polish Your Profile Today
1. It Allows You to Build Your Brand
During your job hunt, it is essential for you to create your professional identity or brand online, just as businesses do. How do you distinguish yourself from others in your field? Which job skills or experiences set you apart from other job seekers? LinkedIn is easy to get your name out there in the business world.
You must create a compelling LinkedIn profile by filling out all the required fields, such as your skills, abilities, and hobbies, and write a strong summary to attract recruiters. Your profile should be detailed enough to give companies, colleagues, and supervisors a good sense of your abilities and skills and how you will benefit their firm.
2. It Gives You Access and Exposure to Recruiters and Employers
Another significant benefit of having a LinkedIn profile is that it provides you with direct access to recruiters, employers, hiring firms, and more. According to a study, most employers use LinkedIn for recruitment and hiring purposes.
LinkedIn allows you to create an online brand image that makes you noticeable to important decision-makers and employers. When someone looks up your name on Google or any other search engine, the search results will display a link to your personal brand. Therefore, you must fill out your LinkedIn profile just like your resume ensuring that your profile creates the best possible impression on the recruiter.
3. It Offers a Simple Way to Apply for Jobs
Since LinkedIn gained popularity, the conventional hiring procedure seems to have taken a back seat. You no longer have to print multiple copies of your resume and run back and forth between multiple offices to drop them off.
LinkedIn has made job applications as simple as clicking a button. You get notified of a relevant job opening in your profession, and all you have to do is click on apply to share your pre-saved resume with the recruiter. Moreover, updating your profile is also super easy. You can create a timeline starting from your academic years to interests, to Management Trainee Progress, and all the way to your present job.
The ease of updating your profile allows you to give recruiters an updated snapshot of your skills, abilities, and past experience. Thus, LinkedIn helps decrease the initial tension of the job application process, allowing you to capitalize on your strengths.
4. It Helps You Rank Your Name on Search Engines
When you apply for a job, it’s likely that one of the first things a recruiter or HR manager will do is Search your name on Google. Even sending an email to a new customer might result in a Google search of your identity.
Have you ever Googled yourself? If not, it is not the time to do it and discover what results appear on the top search results. Ranking on the top page of Google takes work. However, thanks to LinkedIn, it is now easier to get your LinkedIn profile to appear in the top research results than your business website or profile. LinkedIn is a popular and prominent network – and Google is interested in it. Since your profile is the first thing employers will see, it is best to keep it updated.
5. You Can Get Endorsements for Your Talents and Skills
Recommendations and endorsements on LinkedIn add to your profile’s credibility. You can ask friends, colleagues, or former employers to write testimonials for your LinkedIn profile.
Recruiters take notice of when people recommend use or speak highly of your professionalism. It shows them that professionals are backing things you have added to your profile. A recommendation might be why you get hired, so it is essential to take things section seriously.
6. It Allows Job Seekers to Maintain a Rolodex of Connections
LinkedIn eliminates the need to search through a ton of old business cards to find the card of someone you may have met five years ago at a conference. You can connect with anyone with a quick, direct message. So when you meet someone in a professional setting, add them to your connections on LinkedIn to build a group of networks. Doing so will give you access to their contact details, so you can connect with them whenever necessary.
Networking is one of the most significant benefits of having a LinkedIn profile; we can’t emphasize this enough. This is essential hiring and job-seeking tool in today’s time. It doesn’t matter if you are an introvert and don’t like socializing; you can still benefit from establishing professional connections on LinkedIn.
It allows you to build long-standing relationships and connections with individuals in the same field. Chances are you might even be able to connect with celebrities and role models. The key is to have an updated profile that catches their attention and is difficult to ignore.
7. You Can Thoroughly Research Companies and Potential Employers
When searching for jobs, you can look for available positions on other job forums; there are lots of them. LinkedIn, on the other hand, provides additional benefits. Many businesses now have LinkedIn accounts in which they can update corporate information, provide company news and insights, and highlight existing staff.
Therefore, you can go through the LinkedIn pages of companies you intend to apply to. If a business understands what it’s doing and is consistently updating its LinkedIn page, you should get a strong sense of its values and culture just by going through its page. It will also help you decide if the company is right for you before entering into the application process or taking a position.
In addition, you can also search for people who will be interviewing you so that you can prepare well for the conversation. Employers are typically impression when a person can do in-depth research for their company and the position he is applying for.
8. It Helps You Make a Good First Impression
A prospective employer or recruiter will often form an opinion of you within the first 20 seconds of reading your LinkedIn profile. A properly structured and comprehensive profile with up-to-date details about your abilities and expertise will immediately catch the reader’s attention.
You can add your accomplishments, value-added talents, and important projects you’ve been a part of at the top of your page to build a favorable first impression and keep the reader interested. You can also add a picture to help people identify you and also enable you to humanize your profile. Keep in mind that your photograph is a reflection of you. So, if you want to work in the corporate sector, ensure that your picture is professional.
The Director at Leadzoom, Luke Runacres, says, “LinkedIn is a great place to be regardless of the size of the business, the community spirit wants to see people succeed away from the negativity of some of the other social media platforms. As a startup Linked In accelerated our growth from a 3 person business to a 10 in 18 months. We use LinkedIn for customers, prospects and employees.”
9. LinkedIn is Free
Unless you decide to go premium on LinkedIn to access additional features, its basic version is 100% free. Anyone can create a profile on LinkedIn within a few minutes and access hundreds of employment opportunities. However, remember that LinkedIn may be free in financial terms, but it does require another cost: your time. To reap the benefits, you must dedicate a certain amount of time to building, maintaining, and updating your LinkedIn profile.
10. It Enables You to Stay Up-To-Date With Latest Industry News
Other social networking networks typically concentrate on the individual’s personal life, whereas LinkedIn only focuses on professional aspects. It includes corporate news as well as motivating or informative pieces on a variety of professional themes. Therefore, you can learn a great deal on LinkedIn in a few minutes. It is an excellent way to stay up-to-date with the latest industry news. This information can also help you in job interviews.
11. Skill Assessments
The Skill Assessment page is a newly added feature on the LinkedIn app. It requires you to demonstrate an adequate understanding of the competencies you’ve entered in your profile. Before adding a skill to your profile, you must accomplish a certain number of tasks or activities. It gives you the benefit of having your talents validated, so employers won’t have to doubt them.
Final Word
The advantages of linkedin bio writers for hire are practically limitless, and there is no disadvantage to creating a LinkedIn profile. So, create your profile now to participate in professional forums, join groups, and connect with people of the same interests or professional background. The best part is that LinkedIn is completely free.
Searching for jobs can be challenging, but LinkedIn has made the process seamless. LinkedIn is another tool that job seekers may utilize to assist them in getting ahead when looking for new employment. It is essential to regularly update your LinkedIn profile and utilize linkedin profile writing service proactively to access the best job opportunities.
You can easily join groups and follow the pages of companies you are interested in. Doing so will give you access to the profiles of members and possible recruiters. You can use this opportunity to make new contacts, learn about industry news, and offer your knowledge and expertise in online discussions.
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